Job boards
With more years than we care to remember in the recruitment industry, we’ve the knowledge to help you get your recruitment message to the right audience, and that can often mean using the most appropriate job board. Whether the solution is a simple text entry or a complex traffic driving campaign we are here to deliver the most appropriate job board at the most cost effective price.
Once the best job board has been selected from the many available in any given sector - we then need to make sure that we are generating the best possible response and that means understanding how to optimise an ad specifically for each job board - one size does not fit all!
Monster works differently to Fish4Jobs, Totaljobs is different again - and once you start using the industry-vertical sites then it's a whole new world! In fact only by studying the search criteria for each job board individually can we painstakingly optimize a job for each board used - yes it is long-winded but at least we know we are then getting the best possible response - and far too often we see online ads that will frankly never see their optimum response level because this optimization has never happened....
Contact us to start delivering cost effective online recruitment solutions today.
Video and banner campaign management
You’ll not have failed to have noticed those various rectangular shapes that appear with great regularity whenever you type in a search term or click through to a web page. These shapes are one of the earliest forms of online advertising — the humble banner.
It’s the banner’s job to link you to potential candidates, or services – presented just at the right moment, users click on it and are instantly directed to where you want them to go — your career site, an application form, wherever.
Our job is to make sure your banner is persuasive, is presented at the right moment, builds your brand and generates click–throughs. Whether you need a simple static MPU or complex media rich banner we’re able to design, build and place banners that will work for you!
What’s more we’ll measure effectiveness, monitoring dynamics such as click–through rates, banner clicks, banner page views and cost per click.
We not only design and build online communications but we can also deliver your message to a specific target. We have the ability to target candidates by job title, location, income, skills sets, education and much more. For the full story get in touch now!
Targeted email campaigns
Let us distribute your recruitment message to groups of potential candidates at a relatively low cost. What’s more we can design and build emails as well as track response and measure returns. It’s quick, is good for the environment and with more and more email subscribers opting in to receive recruitment messages there’s never been a better time to start email marketing. What are you waiting for? Get Drum Digital involved in your recruitment marketing today!
tags: job boards, online advertising, video campaigns, banners, MPUs, email campaigns, cost per click
